Over the past few years, The Underd0g has built an online audience for his bubbly brand of bedroom-studio rap with a series of increasingly refined singles. Recently, the New York rapper has expanded his reach by partnering with alternative tastemakers like scroll忍 and sad chill, who operate at the intersection of anime aesthetics and trendy internet rap.
The Underd0g’s new visual for “Dancin’ In The Moonlight”, directed by NewEnglandBoy and released on the sad chill YouTube page, finds him kicking cotton candy melodies and shoulder-shimmying with the mascots in Times Square. The neon colors of the video match the blissed-out mood of the song, and the final product hits like a sugar high without the stomach ache.
