With having numerous ventures in the fashion industry under his belt already, A$AP Rocky has landed yet another partnership deal with one of the biggest athletic brands in America. Under Armour announced their multifaceted partnership with Rocky a little over a day ago and what makes this partnership so unique is it’s the first of its kind for Under Armour. With the hopes of bringing in a younger audience and becoming more fashion forward, Under Armour sees it that Rocky’s impact on today’s generation is a perfect fit for how they would like to mover forward in the near future.
TWEETS:
.@asvpxrocky in the House. #WEWILL pic.twitter.com/aWV4lcuF5V
— Under Armour (@UnderArmour) September 15, 2017
