Reebok and Kendrick Lamar have had a working relationship for a few years, but never really collaborated on anything — except when Kendrick help a concert on-top of a 18 wheeler. Today, they finally release something — as Reebok previews their first collaboration with Kendrick Lamar.
The customized Ventilators model features the word “Blue” on the back of the left shoe and the word “Red” on the back of the right shoe, in a effort to unite gang members. The Reebok x Kendrick Lamar Ventilators are set to drop in Europe on July 18th for $143, and a couple weeks after for the United States.