We all knew this was going to happen.

After releasing his music streaming service, TiDAL, just a week ago, JAY Z returns to the hip-hop scene w/ some epic moves directed towards his newly found competition. Today, his debut album Reasonable Doubt has officially been removed from Spotify — with the rest of his albums remaining in their library, for now.

The project has now been made exclusive to TiDAL, which marks the first heavy move against it’s competitors and iTunes. Over the weekend, subscribers were also able to exclusively see the premiere of Rihanna’s new single “American Oxygen” and Beyoncé’s surprise release of “Die With You.”

Man, fuck TiDAL straight up.