Since the success of artists like Summer Walker, 6lack, and WESTSIDE BOOGIE, Love Rennaisance, commonly known as LVRN, has begun revamping its roster with some serious talent. North Ave Jax is one of their newest and most exciting signings in my opinion.
You don’t hear much from Vermont when it comes to rap but Jax is destined to put his city of Burlington on the map. Jax embraces his Vermont roots with a Love, Kelly directed video filmed in front of a snowy cabin fitted with snowmobiles and bad bitches galore. With breezy flows, moody production, and a dope screen presence, it’s clear what LVRN sees in the young artist. Check out “Play Dumb” below!
