Undiscovered Gems: Retch Keeps Building Momentum With His New Video For “Sun Up”


Retch is one of those artists who hasn’t got the shine he deserves, but those who know truly appreciate his talents. In the newest set of frames for “Sun Up” produced by The Loud Pack, we see our protagonist doing the usual one two step. Retch‘s flow has transformed from that heralded golden-era brilliance, to a modern, rugged and unforgiving approach.

Fans should love seeing every side of Retch because this level of authenticity is rarely ever present in this realm. With direction from Pat Banahan, Cold Game Jiggy and Jayoh, these shots make for a heavy dose of entertainment until the 2 minutes are up. Free Retch til its backwards and peep the gas below.


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